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Audio CD Description This grandfather of all people-skills books was first published in 1937. It was an overnight hit, eventually selling 15 million copies. How to Win Friends and Influence People is just as useful today as it was when it was first published, because Dale Carnegie had an understanding of human nature that will never be outdated. Financial success, Carnegie believed, is due 15 percent to professional knowledge and 85 percent to "the ability to express ideas, to assume leadership, and to arouse enthusiasm among people." He teaches these skills through underlying principles of dealing with people so that they feel important and appreciated. He also emphasizes fundamental techniques for handling people without making them feel manipulated. Carnegie says you can make someone want to do what you want them to by seeing the situation from the other person's point of view and "arousing in the other person an eager want." You learn how to make people like you, win people over to your way of thinking, and change people without causing offense or arousing resentment. For instance, "let the other person feel that the idea is his or hers," and "talk about your own mistakes before criticizing the other person." Carnegie illustrates his points with anecdotes of historical figures, leaders of the business world, and everyday folks. --Joan Price

Customer Reviews Achieving Excellence with Enthusiasm I enjoyed reading Dale Carnegie's book. It has very useful information on how to interact with people, it efficiently trains individuals on how to get along with others and manage people. It has many interesting stories and anecdotes as well as lovely quotes from individuals of all walks of life. His point of view is one of expansion & discovery and he encourages us to develop and profit from dormant and unused assets within ourselves. One concept that I identified with was the desire to excel, which I think most people share, as well. This book is a valuable guide to achieving excellence with enthusiasm. Another book I highly recommend is "Working on Yourself Doesn't Work," by Ariel and Shya Kane. People who find themselves enjoying Carnegie's book will also find in the Kanes' book a tool to discovering new ways to interact with their lives and a renewed sense of well-being day in and day out. Carnegie is the founder of emotional intelligence When I read this book I couldn't help but see the parallels between Carnegie's thinking and the modern emotional intelligence works. This book, despite it's age, speaks to some of the core truths of how people work and provides excellent strategies for how to connect with other people. Carnegie has a keen understanding of what motivates people and I really enjoyed how succinctly he is able to sum things up and give me a useful way to approach my own life. My favorite "modern" emotional intelligence book is "The Emotional Intelligence Quick Book." It's a good pairing because it includes a free, online emotional intelligence test that has clips from Hollywood movies in the results to illustrate people's behavior in different challenging situations. Buy friends and coerce people This is a very funny book. It's not meant to be, but the ideas it tries to put across are machiavelian, childish and short sighted. The underlying theme is that one should do favours for others in order to receive the same from them: hardly a theme to build friendships on. If you are currently paying people cash to be your "friend", you might find significant financial savings from the ideas in this book: you could be paying them in plenty of other ways. It makes a great gag gift: you will find yourself passing this around to read out loud at parties.